Introducing the Ginza Strolling Series
Welcome to the new “Ginza Strolling” corner, launching today, where we’ll share one piece of inspiration each week to make you want to explore Ginza on foot. Each week, we’ll bring you information to help you enjoy Ginza by walking — recommended spots, hidden gems, and suggested strolling routes. Come with us and discover something new!
Ginza’s Charming Back Alleys
Ginza is famous for its glamorous avenues lined with luxury boutiques, but the narrow lanes between the buildings hold a distinctive charm all of their own. These alleys hide intriguing small shops and restaurants that only those in the know will find. Walk through one and you might emerge unexpectedly onto a glittering main street — part of the surprise is half the fun.
This week’s theme is “Walk Ginza’s Alleys.” Ginza is full of alleys where the atmosphere changes the moment you step inside. There’s no doubt you’ll encounter new discoveries and chance meetings.
This Week’s Pick: The Alley Leading to Toriginn
This week we introduce the alley that leads to Toriginn — one of Ginza’s celebrated restaurants. Toriginn is a yakitori restaurant beloved by locals and visitors alike, treasured not only for its exquisite grilled chicken but also for the warm, welcoming atmosphere inside. However, reaching this gem requires a certain spirit of adventure — because the alley where Toriginn is located is virtually impossible to find on Google Maps. That challenge of seeking out a hidden local institution is itself one of the pleasures of Ginza Strolling.
For those who cannot easily visit in person, AR technology embedded in this article allows you to enjoy the atmosphere from wherever you are.
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